TATCHA SHOP IN SHOP

3J5A0823-1_V2.jpg
3J5A0831_V2.jpg
3J5A0855.jpg
3J5A0935_V2.jpg
3J5A0743_V2.jpg
3J5A0735_V2.jpg
3J5A0895.jpg
3J5A0931.jpg
3J5A1009.jpg
3J5A1021.jpg
3J5A1049.jpg
3J5A1037.jpg

TATCHA FREESTANDING STORE: SHANGHAI RAFFLES CITY

Visual Merchandising + Store Design: Alicia Rampe + Local China Team

Creative Direction: Norito Enomoto

Rendering: G2 Design

V23J5A8254_478488.jpg
V2_3J5A8294_609089.jpg
V2_3J5A8298_928972.jpg
V2_3J5A8490_503503.jpg
V2_3J5A8350_267486.jpg
V2_3J5A8486_912847.jpg
V2_3J5A8574_293907.jpg
V2_3J5A8566_247289.jpg
V2_3J5A8446.jpg
V2_3J5A8482_588847.jpg
V2_d378109676b0dd407b70994393ce807.jpg
V2_3J5A8394_398984.jpg
V2_3J5A8802_705090 (1).jpg
V2_3J5A8810_900203 (1).jpg

BAREMINERALS NEW STORE DESIGN

Visual Merchandising: Alicia Rampe + Cheryl Peyton

Creative Direction: Angelica Del Priore

Rendering: SchoolHouse Agency

FLAGSHIP STORE
FLAGSHIP STORE
FLAGSHIP STORE, NEWNESS TABLE, PLAY TABLE
FLAGSHIP STORE, NEWNESS TABLE, PLAY TABLE
FLAGSHIP COLOR WALL & CONSULTATION
FLAGSHIP COLOR WALL & CONSULTATION
FLAGSHIP SKINCARE WALL
FLAGSHIP SKINCARE WALL
FLAGSHIP PLAY TABLE
FLAGSHIP PLAY TABLE
FLAGSHIP PLAY TABLE
FLAGSHIP PLAY TABLE
FLAGSHIP STORE FLOORPLAN
FLAGSHIP STORE FLOORPLAN
FLAGSHIP COMPLEXION WALL VISUAL MERCHANDISING
FLAGSHIP COMPLEXION WALL VISUAL MERCHANDISING
FLAGSHIP COMPLEXION WALL VISUAL MERCHANDISING
FLAGSHIP COMPLEXION WALL VISUAL MERCHANDISING
FLAGSHIP COLOR WALL VISUAL MERCHANDISING
FLAGSHIP COLOR WALL VISUAL MERCHANDISING
FLAGSHIP PLAY TABLE VISUAL MERCHANDISING
FLAGSHIP PLAY TABLE VISUAL MERCHANDISING
FLAGSHIP PLAY TABLE VISUAL MERCHANDISING
FLAGSHIP PLAY TABLE VISUAL MERCHANDISING
DEPARTMENT STORE LARGE
DEPARTMENT STORE LARGE
DEPARTMENT STORE LARGE
DEPARTMENT STORE LARGE
DEPARTMENT STORE LARGE
DEPARTMENT STORE LARGE
DEPARTMENT STORE LARGE FLOORPLAN
DEPARTMENT STORE LARGE FLOORPLAN

BAREMINERALS BEFORE & AFTER

BareMinerals underwent a brand reboot in 2019, where we updated all of our branding and messaging on VM to focus on our Power of Good, sustainability, and clean product messaging. We overhauled all of our graphics in every US and international channel. These photos showcase the before and afters in the brand’s largest channels.

Visual Merchandising: Alicia Rampe

Creative Direction: Angelica Del Priore

Sephora Before
Sephora Before
Sephora After
Sephora After
Sephora After
Sephora After
Ulta Before
Ulta Before
Ulta After
Ulta After
Ulta After
Ulta After
Macy's Before
Macy's Before
Macy's After
Macy's After
Macy's After
Macy's After
Boutique Windows Before
Boutique Windows Before
Boutique Windows After
Boutique Windows After
Boutiques Before
Boutiques Before
Boutiques After
Boutiques After
Boutique Bays Before
Boutique Bays Before
Boutique Bays After
Boutique Bays After
Boutique Bays Before
Boutique Bays Before
Boutique Bays After
Boutique Bays After
Boutique Bays Before
Boutique Bays Before
Boutique Bays After
Boutique Bays After
Boutique Skincare Before
Boutique Skincare Before
Boutique Skincare After
Boutique Skincare After

BAREMINERALS ULTA PROMOTIONAL UNITS

These renderings and photos show promotional units at Ulta that include the Original Liquid Foundation Promotional Table from 2020 and the Holiday Etagere from 2020.

Visual Merchandising: Alicia Rampe

Creative Direction: Angelica Del Priore

ULTA OLF RENDERING 1_MAIN IMAGE.jpg
ULTA OLF RENDERING 2.jpg
ULTA OLF RENDERING 3.jpg
ULTA OLF PROMO 1.jpg
ULTA OLF PROMO 4.jpg
ULTA OLF PROMO 2.jpg
ULTA OLF PROMO 3.jpg
Holiday 2020 Large Etagere
Holiday 2020 Large Etagere

Rendering showing multiple shelf etagere. This unit was made from cardboard to highlight the sustainable cardboard packaging for Holiday.
ulta holiday etagere rendering.jpg
ULTA 2020 HOLIDAY ETAGERE.jpg

BAREMINERALS ULTA GMC

Visual Merchandising + Rendering: Alicia Rampe

ULTA GMC PLAN.jpg
ULTAGMC6.jpg
ULTA GMC2.jpg
ULTA GMC4.jpg
ULTAGMC3.jpg
ULTA GMC 1.jpg

BOBBI BROWN COUNTER UNITS

Visual Merchandising: Alicia Rampe

Renderings: Bobbi Brown VM Team

Creative Direction: Jakob Daschek

SQ_saks_BB_Mainline_Color_Unit-01.jpg
SQ_saks_BB_Mainline_Face_Unit-01.jpg
SQ_Face_Distortion_Unit_w_Primer_Plus_2018.05.16_A.jpg
20181119_S19_Face_Makers_Unit_closed_SLWF_Front_AR-01.jpg
SQ_Face_Distortion_Unit_w_Primer_Plus_for_Mark_NEW-01.jpg
20181119_S19_Face_Makers_Unit_closed_SLWF_Front_AR-02.jpg

CAUDALIE BOUTIQUE: MEATPACKING, NEW YORK

Boutique Opening

Visual Merchandising, Construction Project Management, Props Sourcing, Installation, Visuals, Warehouse Inventory & Management, Project Management: Alicia Rampe
Architecture: Mapos

_W2I5290_v2.jpg
_W2I5354_v2.jpg
_W2I5365_v2.jpg
_W2I5370_v2.jpg
_W2I5373_v2.jpg
_W2I5386_v2.jpg
_W2I5435_2_v2.jpg
_W2I5457_2_v2.jpg
_W2I5504_v2.jpg
_W2I5527_v2.jpg

CAUDALIE VINOTHERAPIE SPA: MADISON AVE, NEW YORK

Vinotherapie Spa Opening

Visual Merchandising, Project Management, Installation, Visuals, Warehouse Inventory & Management: Alicia Rampe, Caudalie
Architecture: Mapos

Full-Size-6LR.jpg
Full Size-4.jpg
Full-Size-5LR.jpg
Full-Size-10.jpg
Full-Size-14.LRjpg
Full-Size-1.jpg

CAUDALIE BOUTIQUE: LOS ANGELES

Boutique Opening

Visual Merchandising, Construction Project Management, Props Sourcing, Installation, Visuals, Warehouse Inventory & Management, Project Management: Alicia Rampe
Architecture: Mapos

BFA_22554_2711115_LR.jpg
BFA_22554_2711136_LR.jpg
BFA_22554_2711119_LR.jpg
BFA_22554_2711132_LR.jpg
BFA_22554_2711117_LR.jpg
BFA_22554_2711118_LR.jpg
BFA_22554_2711116_LR.jpg
BFA_22554_2711121_LR.jpg
BFA_22554_2711131_LR.jpg
treatment room 3.jpg

CAUDALIE SHOP IN SHOP: MARBELLA, SPAIN

Counter Opening

Visual Merchandising, Construction Project Management, Props Sourcing, Installation, Visuals, Warehouse Inventory & Management, Project Management: Alicia Rampe
Store Design: Julie Delorme-Ebmeyer

MARBELLA FBS SIDE.jpg
MARBELLA FBS STRAIGHT.jpg
MARBELLA SIDE BODY.jpg
MARBELLA SIDE.jpg
MARBELLA VP SIDE.jpg

TOM FORD LES EXTRAITS VERTS SAKS FIFTH AVENUE

Visual Merchandising: Alicia Rampe
Execution: Big Apple

LES FRONT VIEW.jpg
LES UP VIEW.jpg
LEV SIDE VIEW.jpg
LES SMALLER.jpg
LES SIDE SMALL.jpg

TOM FORD SEPHORA

Visual Merchandising: Alicia Rampe
3D Renderings: Christine Rhee

SEPHORA GONDOLA SUMMER 17 FINAL_CAN.jpg
WINTER 16 SEPHORA SOLEIL ENDCAP GLOBAL copy.jpg
NEROLI ENDCAP 5.132 copy.jpg

DECADENCE

Visual Merchandising: Alicia Rampe
Renderings: Retail Access + MPA communication
Creative Direction: Jon Dinapoli
Photography: Steven Meisel
Model: Adriana Lima

 

Counter Tester Unit
Counter Tester Unit
Olfactive Tray and Kit
Olfactive Tray and Kit

This decadent gold tray features a Decadence bottle tester, luxury tassel blotters, and a bell jar that covers a scented ceramic piece.
Bottle Glorifier
Bottle Glorifier
Floor Standing Unit
Floor Standing Unit
Large Podium
Large Podium
Large Podium
Large Podium
Large Podium : inside view
Large Podium : inside view
Large Window
Large Window
Bloomingdale's 59th Street
Bloomingdale's 59th Street

These following images show the in-store representation of the Decadence merchandising guidelines at Bloomingdale's 59th St, NY, NY.
Bloomingdale's 59th Street
Bloomingdale's 59th Street
Bloomingdale's 59th Street
Bloomingdale's 59th Street
Bloomingdale's 59th Street
Bloomingdale's 59th Street
Bloomingdale's 59th Street
Bloomingdale's 59th Street
Macy's Herald Square
Macy's Herald Square

These following images show the in-store representation of the Decadence merchandising guidelines at Macy's Herald Square, NY, NY.
Macy's Herald Square
Macy's Herald Square
Macy's Herald Square
Macy's Herald Square
Macy's Herald Square
Macy's Herald Square
Macy's Herald Square
Macy's Herald Square
Macy's Herald Square
Macy's Herald Square

BALENCIAGA SKIN

Visual Merchandising: Alicia Rampe
Renderings: Servaire & Co
Creative Direction: Jon Dinapoli
Photography: Steven Klein
Model: Anna Ewers

 

shelf tester
shelf tester
counter tester
counter tester
deco element
deco element
tray
tray
shelf organizer
shelf organizer
floor standing unit
floor standing unit
large podium
large podium
large podium
large podium

MOD NOIR

Visual Merchandising: Alicia Rampe
Renderings: Retail Access
Creative Direction: Jon Dinapoli
Photography: Raymond Meier

window
window
window
window
sephora store implementation
sephora store implementation
sephora store implementation
sephora store implementation
sephora store implementation
sephora store implementation

DAISY SORBET

Visual Merchandising: Alicia Rampe
Renderings: Retail Access
Creative Direction: Jon Dinapoli

counter tester unit
counter tester unit
deco element
deco element
cone
cone
floor standing unit
floor standing unit
cart
cart
medium podium
medium podium
store implementation
store implementation
store implementation
store implementation
store implementation
store implementation
store implementation
store implementation
store implementation
store implementation
store implementation
store implementation

CK ONE SUMMER 2015

Packaging + Visual Merchandising: Alicia Rampe
Renderings: Retail Access
Creative Direction: Jon Dinapoli
Advertising Direction: Jean McCartney, Calvin Klein
Photography: Anthony Cotsifas

advertising
advertising
advertising
advertising
fragrance packaging
fragrance packaging
color packaging
color packaging
counter tester merchandiser
counter tester merchandiser
floor standing unit
floor standing unit
large podium
large podium
mega podium
mega podium
mega podium
mega podium

PROMOTIONAL DESIGN

Balenciaga_Corp_TOA_CoinPurse_Reflection_LR_2_cropped.jpg
Balenciaga_Corp_TOA_Clutch_Reflection_LR.jpg
ckone-color-spr15-3in1-face-makeup-brush-set_cropped.jpg
ckone-color-eye-essentials-giftset-angled_cropped.jpg
ckone-color-lipgloss-giftset-angled_2_cropped.jpg
ckone_1H14_GWP_Bag_LR_cropped.jpg
ckone_color_2H14_Gift_Set_A_cropped.jpg
ckone_color_2H14_Gift_Set_B_2_cropped.jpg
ckone_color_2H14_Gift_Set_C_2_cropped.jpg
ckone-color-2h14-bag-reflection-LR_cropped.jpg
prev / next
Back to WORK